Some of my branding work with the Greater Peterborough Area Economic Development Corporation. Peterborough: Something in the Air.
For larger versions, please click on the images.
Some of my branding work with the Greater Peterborough Area Economic Development Corporation. Peterborough: Something in the Air.
For larger versions, please click on the images.
Obvious troll is obvious.
The Globe and Mail prints a pro-fracking column on Earth Day.
Wow. Desperate much?
An excerpt:
Calgary Roughnecks star, Shawn Evans, is currently leading the National Lacrosse League in scoring. Again. The Peterborough Native cut his teeth in lacrosse playing for the Junior and Senior Peterborough Lakers and making life rough for teams in nearby Whitby and Brooklyn.
He is the only player in history to win Championships at the Junior, Senior, and Professional levels in the same year and has won 3 gold medals at the World Indoor Lacrosse Championships.
With a career like his, there are plenty of moments to look back on, and many people to thank as influences. And yet, his biggest influence remains his father.
“My dad was definitely my biggest push,” he remembers. “He’d give me pointers after each game on what I needed to work on and on what I could improve.”
For Evans, having a supportive family is a must for any young lacrosse athlete.
“Just being there to play catch or to help you learn skills is a big thing,” he says. “And having them cheer you on and believe in you.”
With no cups 45 years, no playoffs in what, eight years? they get all puffed up after a win.
They’re like the Foghorn Leghorn of sports fans, spouting off louder and more obnoxiously than the fans of any other team — oblivious to the rolled eyes of onlookers.
And then, when the season-ending spanking finally comes, they stand there, in burnt feathers and boxers, absolutely and utterly confused as to why people are laughing.
The internet is alive…
With the sound of weather.
There’s a winter storm watch, you see. In April. That month that usually gets a flurry or two – or at least did before this whole damned climate change thing crept in.
It’s the headline story on several news sites. It is the talk of the social media scene.
On Twitter: So much kvetching, so little space.
On Facebook: It’s what everyone’s parent is talking about.
And on Google+?
Wait. Is there still a Google+?
It seems the Peterborough world has reached consensus on two significant issues:
1. It’s going to snow.
2. That sucks.
Actually, the P-Dot has almost reached consensus on these issues.
I’m bucking the trend you see.
I’ve got a whole different attitude.
I say bring it.
Snow? Ice pellets? Plague of frogs? Let ‘em fall. Let the heavens pour down with its mixed bag of messy. Let the ground turn white and the schools turn the kids away. Bring on the snowpocalypse.
Think about it. How is it really going to affect you? How much time were you really planning on spending outside?
If it weren’t snowing, it would still be doing that whole cold, rainy thing. It is, you know, April.
You remember April, right? That month when it’s too muddy to go on trails, too soaked to play on the grass, too cold to consider gardening. If there is one month that people tend to really stay inside, it is probably April.
At least in February you can make a snowman or go for a ski.
So…
Why not the snowpocalypse?
Think about it:
It gives us something to talk about. Our airwaves and water coolers are abuzz with excitement. People are jacked up. Excited.
They’re more excited, even, than for the once-in-a-decade Maple Leaf playoff dash. Definitely more excited than for the Blue Jays. Really, can you ever trust a knuckleballer? And that’s what this snowfall represents: a seasonal knuckleball.
It gives us something to write about on our Twitter feeds and Facebook pages. Because nothing, and I mean nothing, gets the internet worked up quite like a bit of weather. Mention a blizzard and it’s like someone unplugged the kitten machine.
Conversation aside, it gives us something to look at. Other than grey and greyness, I mean. April, I’m sorry to say, is one butt-ugly month. Too early for much in the way of new growth and flowers, April instead features dog turds and garbage. It showcases the crap-piles that winter hid. It’s Lindsay Lohan after a bender. It’s a mess.
Plus, we’re supposed to be Canadians, dammit. We’re born and bred for this weather. And we’re getting soft.
When people start whining about winter in January, you know that climate change has turned us into a nation of winter wimps. We need the odd April snowstorm to remind us what we’re really all about.
We’re a nation formed by voyageurs and lumberjacks. We are a country made up of people who made hard voyages from hard lives in hard countries.
And we’re whining because of a bit of snow?
Not me. Not on my watch.
Suck it up, Peterborough. We’re only talking a few flurries, here. We’re only talking about a bit of precipitation.
And remember, it’s not like you’re going to have to shovel the stuff.
It’ll all be melted by Friday. Forgotten, like so many winters before.
So, bring it, I say. Bring it good.
Edit: Thursday, Aprill 11, 7:36.
The forecast has been changed to “Ice pellets mixed with freezing rain beginning this morning. Ice pellet amount 2 cm.”
I officially change my opinion on the matter: Screw you, Snowpocalypse… Bring on the Ice Storm!

Harry the Horny House Finch, in all his glory, perched in his favourite Saskatoon Berry tree. Snapped just seconds ago.
Harry the Horny House Finch has a few lessons to learn about the fairer sex.
He seems to think that jumping random ladyfinches from behind is his ticket to reproductive bliss… without even offering to buy them a drink or a few sunflower seeds first.
Poor fellow. He’s often found all alone at my feeders, just waiting for another female to arrive, with barely a peep of his beautiful song to be heard. With his rose coloured cap and breast, he’s stunning to behold — but at the same time, rather sad and pathetic. He just doesn’t seem to have a social clue.
I wish I knew how to speak Finch. I’d give him a few words of advice. I’d tell him to chill out a bit. I’d tell him all about the… uh…
Birds.
And the bees.
I’d buy him a (really little) beer and tell him that everything was going to be alright.
That he just has to keep his cool.

This is not Harry. Harry is even less subtle. Borrowed from the Internet Bird Collection (http://ibc.lynxeds.com/).
That, with his looks and his sweet, sweet hanging feeder, the chicks will eventually come to him.
Keep it in your pants, Harry. Spring has barely sprung.
Patience is a virtue.
And chicks dig sensitive males.
Chirp. Chirp.
While putting together some portfolio pieces, I stumbled across these commercials I wrote a few years back featuring the lovely and talented Serena Ryder. Serena was gracious enough to offer her voice and her music for a great cause.
Serena Ryder Carbon Countdown Holiday tip
Can you imagine how these commercials could have kicked ass with some “Stompa” action? Not that “Just Another Day” isn’t a great song, but… what a great fit her new single would have been.

I’ve been working with the Greater Peterborough Area Economic Development Corporation on several branding projects. One of these projects, a partnership with the talented folks at Studio N Graphic and Web Design, has been a photo essay on Peterborough’s aerospace/aviation sector — my words, their design.
Over the next few weeks, I’ll continue to offer peeks at some of this fun collaboration. Here’s another page at random.
A friday flashback moment. Last year, around this time, I wrote this Peterborough This Week column on Jill and Robert Staples and their award winning syrup.
The Art of Maple Syrup
It was way back in 1813 when the Staple family, newly landed in Central Ontario, first took notice of the maple syrup potential of the Peterborough area.
In fact, the first letters back to the old country contained references to “the sweet sap” that came from the local trees, and the tasty wild strawberries that dotted the local meadows.
It’s no wonder that, nearly 200 years later, the descendants of these early settlers are making syrup that stands as among the best in the world. Actually, depending on the year, they are making the best maple syrup in the world.
Jill and Robert Staples, you see, have been world champion syrup makers four times in the past decade. They’ve been runners-up numerous times, and had their individual grades of syrup place first in separate categories more times than they can count. These folks know sweetness.
Lucky for us, the taste of this year’s sweet success is currently hitting store shelves and farmers markets. I was fortunate enough to be there while they were boiling down this year’s batch.
This year, however, things were a bit different.
Our very uncharacteristic warm spring meant that sap started flowing much earlier than usual. It also only flowed for a much shorter time.
“It’s definitely been a strange season,” said Robert. “And our yield is going to be a fraction of what it is in normal years.”
Will it affect the taste?
“Each year is different,” he explained. “It’s hard to tell what the syrup will be like from season to season, and even from different parts of the season. It’s still going to be great syrup though.”
And he should know. His knowledge of syrup stems from working the Staples sugar bush with both his father and his grandfather. A lot of knowledge has been passed on through the generations.
This skill has earned a number of accolades – including an invitation to supply syrup for participants at the Olympic Games.
“We had to turn that one down,” chuckled Jill. “We have a lot of very loyal and dedicated customers in this area. And there is only so much syrup to go around. We felt it wouldn’t be fair to our customers to send so much of our product out.”
How precious is this liquid gold?
On average, it takes 30 or 40 litres of sap to produce one litre of finished product. While the Staples tap an astounding 4,000 trees on their property, there are still limits on how much they can produce for sale.
“This year is going to be tougher than others,” confesses Robert. “But there should still be enough to go around.”
With this year’s batch making its way across our area, it is the perfect time to try their award winning syrup for yourself.
You can find their syrup – as well as maple sugar and maple butter – at the Peterborough Farmers’ Market, the Canadian Canoe Museum, the Millbrook Foodland, as well as at several local restaurants (check with the Staples to find out who is currently serving and cooking with it).
You can also purchase it directly from their farm. You can find the Staples on Highway 7A (between Cavan and Bethany), or you can give them a call at 705-944-5501 for more information.
When the Lawn Took Over
Cedar the Dog, under the tiny Small Print desk, after the dandelion incident.
If I stand, carefully still, I can actually watch the grass grow. It seems like just Sunday that I spent two hours hacking it back.
And now it stares at me, menacingly. Growing taller. Gaining strength.
Moments ago, at the reaction to a loud popping sound, I twirled to see a dandelion materialize on the lawn. It bobbed its head at me. And winked.
Cedar the dog jumped to action — rushing and barking, losing her little doggie mind.
Before she could get too far, another one popped up. And then another crept from the soil, zombie-like, a malicious look in its lion eye. Two more surfaced, wrapping around Cedar’s front paws and slowly pulling her down. The grass seemed to just grow itself over her.
Letting her fend for herself, I backed my way slowly inside. There will be other dogs, I suppose.
This past weekend of grunting yardwork, I fear, is but a small hint of things to come.
This weekend, I may need to use the machete. The flame-thrower. The last of my physical reserves.
But I won’t back down, friends. I’ll continue to fight.
If not for the dog, then at least for you. Maybe for me.
But mostly for my wife.
Who, after all, seems to actually like yardwork. And seems to think that I enjoy it too.
Wish me luck. Wish me at least a little success.
And God’s speed.
May your lawn die the death that it truly deserves.
* * *
Epilogue:
From my front parlour window, I could hear a young girl walking and singing her way down the street.
“Mommy had a baby and her head popped off.”
I glanced out to see her flicking the flowerhead off of a dandelion stem. In zeal.
Perhaps it is this type of folkloric weed malice that has caused for the dandelion invasion.